You may be amazed at how receptive the media is to your story. If you have been performing ‘awesome’ feats for clients, and your clients love you for it, TELL your story to the business magazines and the daily press. Of course, they won't be interested in something that is a straight plug for you. But if it is tied to a theme ... like small business making a success ... winning against the odds ... helping others to succeed ... adding value to others in creative ways ... then that IS news.
When you DO succeed in getting a write-up, you'll get a boost to your profile and to your credibility. ‘If it’s editorial, it must be true!’ But the potential doesn't stop there. With the publisher’s permission and acknowledgement, reproduce the article and use it in every way you can... mail it to your clients, to your prospects, or add it to your testimonial sheet. In short, one simple article can work for you for YEARS.
If you'd like more strategies to bring your business success in these unstable times go to: www.resultscorporation.com.au ... for a free report.
Sunday, December 14, 2008
Wednesday, December 10, 2008
Podcast: A ‘Magical Formula’ for making your business more PROFIT
Tim Stokes is a ‘where-the-rubber-hits-the-road’ expert in helping business owners to gain FREEDOM through focusing on the numbers that matter in their business. Download the Podcast here:
Want some more explanation of the ‘magical formula’? Tim’s worksheet is at:
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