Featured Report: 40 Hot Tips for Improving Your Marketing

Inside this free report are 40 hot ideas for increasing the effectiveness of your marketing. These ideas have been drawn from a multitude of sources over time. They are the results of campaigns conducted by various leading advertising agencies and marketing companies.

How were the comparative results obtained in some of these examples? 

By using split run tests. Only ONE element (e.g. offer, headline, photo) is changed in the campaign in any one test. By isolating a feature like this, marketers can accurately track which version worked better and by how much.

A note of caution...

These results should be taken as indicators only of what might occur if re-done right now, today. Human nature doesn’t change, but lots of other variables do. And the test results apply to a multitude of different campaigns and products. So, take the results more as guidelines as to how you might trial changes to your own marketing, to lift response. That said, I'm sure you will find great value in reading about these 40 elements that have been tested, and how they have increased response rate time and time again.

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